The inflated-ARR problem: why AI startup revenue metrics are a house of cards
AI startups are announcing ARR figures that just aren't revenue. How the metric got stretched, why it matters, and what to ask vendors before you buy.
No. 02
TechnologyAugust 27, 2026
The anti-sycophancy playbook: how to tune AI assistants for operators, not therapy
Consumer AI is tuned to flatter you. Here's how to retune your assistants to argue back — system prompts, honest evals and an assistant-adviser split.
No. 03
MarketingAugust 26, 2026
ChatGPT goes self-serve: what happens when the assistant becomes an ad channel
ChatGPT now sells ads self-serve. Free AI recommendations were an introductory offer — what UK SMBs should be testing now, while the channel is cheap.
No. 04
BusinessAugust 24, 2026
The AI stigma problem: watermarks, snitch culture, and why openness beats detection
AI watermarks are about to make workplace AI use checkable. Why stigma and snitch culture slow AI adoption — and why openness beats detection at work.
No. 05
BusinessAugust 23, 2026
The AI pivot test: how to tell real transformation from a rebrand with a chatbot
Every company now claims to be an AI company. A practical five-point test to tell genuine AI transformation from a rebrand with just a chatbot on top.
No. 06
BusinessAugust 21, 2026
The canary in the outsourcing mine: why Indian IT is feeling AI first
Indian IT is feeling AI first because outsourced work was already commoditised. The simple test that explains its squeeze also maps your own exposure.
No. 07
BusinessAugust 19, 2026
When your workforce becomes the training data
Staff using AI at work are training the systems that may replace them. Why the bargain deserves daylight and what workers and employers should do now.
No. 08
BusinessAugust 17, 2026
An apartment building full of GPUs: how the money behind AI capex thinks
Investors price AI data centres like apartment buildings full of GPUs. Here is the landlord logic, where it leaks, and how to build so you can switch.
No. 09
BusinessAugust 16, 2026
The knowledge moat: why your institutional knowledge matters more than which AI model you pick
Forget the GPT vs Claude debate. The businesses winning with AI documented how they work first — institutional knowledge is the real competitive moat.
No. 10
TechnologyAugust 14, 2026
Think at the speed of speech: why voice input changes everything about AI prompting
Speaking is three times faster than typing, and GPT-Live's full-duplex voice finally keeps up — how to make voice input your default way to prompt AI.