Author Archive | Matt Hopkins

dilbert-with-boss

Avoiding the Peter Principle

In hierarchical business structures, people will be promoted as long as they continue to work competently.  This is the primary theory behind the Peter Principle as formulated by Laurence J. Peter and Raymond Hull in 1969.  It goes on to say that eventually they will be promoted to a position that they are no longer competent – their […]

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twitter-wallpaper

Get more out of Twitter

It is so easy to become overwhelmed by Twitter.  Once you start following more than a 100 people the timeline can quickly become a fast flowing “fire hose” of information.  Once you start following more than 500 you could spend all day trying to keep up to date and informed.  I think a lot of […]

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pivot-change-lanes

The Pivot

Many are stubborn in pursuit of the path they have chosen, few in pursuit of the goal.   – Friedrich Nietzsche You have this great idea.  It’s massive.  One of those $100M ideas.  Are you sure that you have it 100% right?  Positive?  What if you were 90% right – that would be ok wouldn’t it? […]

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music-discovery

My favourite methods for music discovery

I don’t listen to the radio.  I dislike radio advertising for both the interruption, volume increases, and the overall quality.  I also don’t like DJ’s generally – with the possible exception of morning radio shows.  I just want to listen to the music – perhaps with some news every now and then. I listen to my own […]

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sumo-competition

Stop Sweating the Competition

Sometimes, I think that businesses have the wrong attitude towards competition and the “competitive landscape”.  I’m a very competitive person, but I don’t care about my competition – not in the way other companies seem to obsess about theirs.  Perhaps it is where they see themselves and their attitude towards business strategy. Leader or Pack […]

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tofu-substitutes

Alternatives vs Substitutes

I’m finally reading Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne.  I say finally because its been on my reading list for a couple of years now.  This is a great book for anyone interested in business strategy and although many of the references are out-dated, the information is still relevant and compelling.  There […]

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my-friends

I am not my friends

Personalisation is the big trend. Your window on to the internet will be different from mine – if not now, soon. This has been happening for years, but the momentum is increasing – especially with the rapid growth of social media. Companies are able to learn more about you than ever and the new dimension […]

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facebook-generation-time

Generation F goes to work

Although perhaps not officially a “generation”, the term Generation F is being used to describe the wave of people entering the workforce who have grown up with social networks and Facebook in particular.  There’s been a lot of written about these Millennials (the official term) and their attitudes to work but the impact that social networking has […]

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